Denver Flash Programming

Some people may wonder with the recent announcement by Steve Jobs, Apple, that the ThinkPad would not support Flash – that this is a dying technology. Flash had its early roots from a company called Marcromedia before Adobe bought them out. Does anyone remember Macromedia Director — or before that Macromind Director and Authorware? Flash was [...]

Denver Social Media Marketing – Facebook to add a Conversion Tracking Tool

Facebook plans to add a conversion tracking tool to its advertising products. The new platform allows marketers to track clicks through conversion. The tracking tool is being tested by a “handful” of Facebook advertisers and doesn’t have a launch date, but it is believed it should become available sometime before the end of March 2010. Reports will [...]

Denver Pay-Per-Click Management

How do you measure Pay-Per-Click? When customers start up any internet marketing campaign they are always looking for Return on Investment (ROI). ROI is often an elusive item for traditional advertising (radio, tv, magazines, newspapers and billboards) and is often measured in impressions per thousand.  Internet marketing in contrast to traditional can not only measure impressions [...]

Thoughts on Online Marketing

Online marketing, which is rapidly replacing traditional marketing methods, is something that is learned through use and rarely through a college education. Yes, there are programs in your colleges and universities which teach you about marketing objectives, web design, flash animation, etc — but I have yet to run into a graduate who has a [...]

Denver Web Design Portfolio

A co-worker once told me (serveral times) “that you are only as good as your last project”, but clients still often want to see examples of past work to see the breadth of your experience and the quality of your work. So I have provided a gallery below of some past work. Click on a thumbnail for [...]

Jerry Sexton Resume

My background includes 20 years in the Air Force and working with four online marketing companies afterwards. I’ve done video production and worked on the web for over 20 years. Jerry Sexton, CBC — Career Highlights — Owner, Sexton & Co., Denver, CO – 2009 to Present Created a virtual online marketing agency to develop innovative solutions for B2B and [...]

Jerry Sexton, Denver Internet Marketing Expert

Welcome to the web site of Jerry Sexton, Denver Internet Marketing Consultant.  I started working with the web back in 1987. Back then, I was a Captain in the Air Force and helping to develop a way of passing still imagery to the command and control centers throughout the Pacific.  This was before the days of really understanding JPEG compression, etc. and we were [...]